about
B•Reflective was born out of a need to effectively communicate with drivers and cyclists wordlessly.
Although many sporting goods companies include reflective elements in their clothing, other companies do not. B•Reflective allows the user to attach reflectors to any piece of clothing and remove it as they see fit. Their motto is Be Reflective, Be Seen, Be Safe.
Client
B•Reflective
Project year
2013-now
Location
Hamilton ON
Designer
Kat Bezner
